spiritsNEWS March 2014

You serve, you decide!

“Tu sirves tu decides” is a programme promoting responsible serving and selling of alcoholic beverages in the on and off-trade in Spain.

 

Through agreements between FEBE (our Spanish spirits federation), associations of barmen and local municipalities, all owners and staff in bars, hotels, restaurants and supermarkets are invited to attend training sessions on the responsible serving of alcohol.  Pupils from hospitality schools are also trained.  The three hour training module for serving staff includes:

 

  • General information about alcohol, the law, rules governing advertising and promotion
  • Materials to support responsible serving and selling
  • Role-playing exercises
  • Exercises about how to promote responsible drinking

 

Premises where training has taken place are identified with a sticker on the door certifying it as a "Responsible Business" and mentioned on the website of the local municipality.  To maintain this status, the premises must not be reported as violating any law regarding sale to minors, public health or disorder.  Attendees receive an accredited certificate issued jointly by FEBE and the local municipality.  Further information can be found here.

 

Since the launch of the programme in 2004, almost 6,000 trainees and professionals have been trained and about 400 business and hospitality schools received the programme.  Evaluation by the participants (pre/post questionnaires) valued the programme very positively as a tool that will help.  A second evaluation will take place during 2014 focusing on the effect of the programme to make actual changes in the way professionals serve and/or sell alcohol.

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